Resume
Professional Experience
May 2024 - Present
Quality Business Systems Analyst
CooperVision
Victor, New York


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Designed data warehouses using Extract, Transform, Load (ETL) processes in Oracle databases, enabling the development of 25+ high-performance Tableau dashboards, which generate digestible reports for upper management, guiding data-driven decisions.
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Analyzed over 1 million data records using Oracle SQL, uncovering 5–8 actionable insights per dashboard on product status, consumer feedback, quality metrics, and workflow efficiency to enhance compliance and process outcomes.​​
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Automated real-time global quality dashboards in Tableau by connecting to an Oracle database for seamless data updates, saving 160 person-hours per month and boosting reporting efficiencies by 96%.
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Streamlined project collaboration by developing project management tools in Excel for 14+ stakeholders using dynamic charts, simplifying tracking and facilitating regular meetings.
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Led Tableau training sessions for 70+ users across five global sites and the leadership team, developing documentation and user guides that improved dashboard adoption and data literacy.
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Mar 2024 - May 2024
Social Media Ambassador
University of Rochester -
Warner School of Education
Rochester, New York

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Created engaging content using AI-powered tools and editor apps across Instagram, Facebook, and X, increasing reach by 630% within the first two months of launch.
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Conducted market and keyword research on Gen Z behavior to guide and optimize social media content strategy.
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Improved performance by analyzing metrics (reach, engagement, and conversion rates) using social media built-in analytics, and adjusted marketing plans for the target audience, achieving a 21.84% conversion rate for the Northeast Noyce members over two months.
Oct 2023 - Dec 2023
Consultant
Simon Vision Consulting
Rochester, New York

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Analyzed unstructured complex demographic data reports over 30 years in Rochester by using multivariate regression in R, identifying key factors of education, income and crime rates influencing socioeconomic enhancement.
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Proposed improvement strategies include subsidizing IT companies and developing a community-university partnership program, supported by market research for the 200K+ population across 36 districts.
Education
2023-2024
University of Rochester
Master of Science in Marketing Analytics
Rochester, New York
Relevant Coursework:
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Data Management (MySQL)
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Programming for Analytics (R)
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Predictive Analytics (Python)
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Spreadsheet Modeling (Excel)
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Predictive & Causal Analytics Statistics
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Social Media & Text Analytics
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Economics & Marketing Strategy
2018-2022
Tamkang University
Bachelor of Arts in English Language and Literature
New Taipei, Taiwan
Relevant Coursework:
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Programming with Python
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Excel Statistical & Financial Tools
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Research Method of Mass Communication
Professional skillset
Data & quantitative analysis
Requirements gathering & stakeholder management
Communication & storytelling
Problem-solving & critical thinking
Technical skillset
SQL
R
Advanced Excel
Python
Tableau & Power BI
Languages
English (proficient)
Mandarin (native)